Art. Is. Anal

New Zealand cheese map from 1940s, pre intensification of industrial dairy.

cmap

I HATE the word artisanal.
Art. Is. Anal.

The A word died a long time ago. Some purveyors, PR & marketing companies will still have you conveniently & conscientiously aspire to it.

October is #NZcheeseMonth and #AmCheeseMonth. Folks gonna see a lot of ‘artisanal’ in this time. It’s a word that is a disservice to the genuine farmhouse cheesemakers left.

About Curd Nerd

Put it in my belly, especially if it's smelly.
This entry was posted in Uncategorized. Bookmark the permalink.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s