This week Miel Meyer, the chairman of the New Zealand Specialist Cheesemakers Association & the face of the Meyer Gouda Cheese company, appeared on the Paul Henry Show to give his ‘Cheese man’s choices for a spread’. It’s only 3mins but it got my goat.
Paul’s brief to Miel was to select ‘the perfect cheese board’, a cheese platter to envy. Miel selected the below, which included his own cheese – cheeky as Paul put it.
Now I doubt Miel actually selected these, apart from his own cheese that is. I suspect the studio acted last minute and popped down the supermarket and grabbed anything New Zealandy off the shelf for this segment, then spun it as the Chairman of the NZSCA’s choices. Watching the segment, Miel looked as surprised as me at his selections.
The NZSCA celebrate and showcase their own medal system for NZ cheese champions. Its an expensive exercise for folks looking for cheese glory. So it didn’t go unnoticed that no 2015 Category Champions or even the 2015 Champion of Champions was afforded another 3mins of fame here in this ‘cheese platter to envy’.
After the live broadcast, these ‘Top NZ Cheese’ tweets popped out to over 10,000 of Paul Henry’s followers…
Pretty weird huh. A bit of a bummer for NZ cheese in my opinion. Being at the coal face of trade and retail cheese sales I can comfortably say I don’t envy this cheese selection at all. And from what I’ve heard, neither does anyone else. Especially given its now the peak of the NZ farm cheese season.
If there is ever another opportunity to chat cheese on The Paul Henry Show, I hope someone does their homework and talks and tastes with an independent cheesemonger about whats tasting good in New Zealand cheese. There is such a breadth of cheese available now to properly pimp out your platter!
Don’t delay, visit your cheesemonger today.